As we head into the festive period, Lottoland has some very big and excited news to reveal to our affiliate partners. Check out the latest affiliate news below and see how you can use it to boost your acquisitions.
El Gordo – The World’s Biggest Xmas Lottery
Christmas is fast approaching and in the lottery world that means only one thing… the world-famous Spanish Christmas Lottery, El Gordo (“the fat one”), is coming!
And this year’s El Gordo is set to be the biggest ever with a £2 BILLION (€2.6 billion) prizepool!
Not only is El Gordo absolutely massive in Spain, but it is becoming a huge attraction for lottery players around the world – especially in Germany and Austria!
The El Gordo draw is a little different to other lottery draws though with players selecting a five-digit number, rather than separate numbers. As this limits the potential amount of numbers to 100,000, players are able to buy a “share” of a bet. A 1/100 share bet can be bought for just £4.99, while players can get the full number to themselves (and therefore the full prize) for £249.99.
The main reason El Gordo is so popular, though, is because it offers some of the best lottery odds in the world. The odds of winning a share of the €4 million jackpot are just 100,000/1, while just matching the last number (a 1 in 10 chance) will also secure players a prize.
This year’s El Gordo draw takes place on 22nd December – so make sure your audience is ready for it!
India’s own special gift-giving festivity, Diwali, is also upon us in November and Lottoland are taking extra care of our Indian players with some extra special Diwali deals for them to enjoy! Keep your eyes peeled our latest Diwali promotions which will be coming thick and fast!
¡Vamos a Mexico!
Finally, Lottoland’s empire is continuing to expand as we enter the Mexican market!
We’re thrilled to continue our expansion in the Americas and we’re so excited to share the love with amazing lotteries like Melate and Revancha!
As with any new market, this is an incredible opportunity to bring in new players and extra commissions!
It’s the draw that lotto lovers all across Europe have been waiting for. You guessed it – it’s EuroMillions Superdraw time!
The next Superdraw will take place on Friday 24th September 2021 and there’s a guaranteed €130 million jackpot up for grabs. But what exactly is a Superdraw?
Every so often, the official EuroMillions prize fund is enhanced, giving players the chance to win a much bigger guaranteed jackpot.
Apart from the size of the jackpot, there’s no difference between a Superdraw and a regular EuroMillions draw. The rules remain the same, and if no one is lucky enough to win, the jackpot rolls over and continues to increase.
These rollovers continue until the jackpot is won or the jackpot cap is reached – currently an incredible €220 million. Even in markets where we cannot offer EuroMillions bets such as the UK and Ireland, our very own European-style Millionaire game still matches the Superdraw’s MONUMENTAL prizes!
Naturally, we’re anticipating huge demand for this very special draw and customers will be able to take full advantage of all the offers we have on the platform.
Irish Lotto jackpot flying high!
Without doubt, the Irish Lotto is one of our most popular lottos.
With fantastic jackpot odds and very attractive chances of winning a lower-tier prize, savvy Lottolanders know they could in for a smile from the Emerald Isle when this lovable lotto is on their betslip!
Indeed, Lottoland has already smashed an Irish Lotto record; 50-year-old Mr Logan from the North East won £5.1 million with us and instantly became the largest ever Irish Lotto winner in the UK.
Yet Irish Lotto has been hitting the headlines for all the right reasons once again: the jackpot is currently the highest it’s been in over FIVE YEARS! At the time of going to print, the jackpot was an incredible €13.5 MILLION!
A standard Irish Lotto bet costs just €2 and you can get a further two chances to win with the Plus 1 draw and Plus 2 draw for just €1 extra. Draws take place every Wednesday and Saturday.
Lotofacil – special jackpot worth R$ 150 MILLION
7th September is Independence Day in Brazil, a colourful celebration of the country’s history with parades and parties aplenty!
As part of the annual festivities, Brazil’s much-loved LotoFacil puts on an extra special Independence Day lottery draw, with a jumbo jackpot worth R$ 150 MILLION (approximately €25 million).
LotoFacil is now a regular feature in Lottoland’s portfolio and is fast gaining attention as an easy-to-play lotto with incredible jackpot odds. Naturally, players will be particularly keen to get their hands on this boosted bonanza!
This year’s LottoFacil Independence Day draw will take place on Saturday 11th September at 20:00 (Brazil time).
To get involved and be in with a chance to win this special jackpot, players simply need to pick between 15 numbers from 1 to 25, place their bets and cross their fingers.
August is here and we’ve got some big and exciting changes to reveal to our Lottolanders.
Check out the latest affiliate news below and see how you can use it to boost your acquisitions.
PowerBall is Changing… for the Better!
America’s PowerBall is undoubtedly the biggest lottery in the world.
Not only did it give away the biggest every lottery jackpot ever in 2016 (worth over $1.5 BILLION), but it’s also accounted for half of the top 50 lottery jackpots ever won. It really is a beast.
And now things are about to get even better.
Why? Because they’ve decided that two draws a week aren’t enough… so a brand-new draw is being added on Monday nights in America!
The first “Monday” draw (which actually take place in the early hours of Tuesday given the time difference for Europeans) will take on Monday 23rd August, with Lottoland starting to offer bets on the draw from 18th August.
New PowerBall Draw Times:
The “Easy” Lotto Launches in Brazil
We’re delighted to announce the launch of a brand-new lotto game in Brazil: LotoFacil (which translates to ‘Easy Lotto’).
As you may have guessed by the name, LotoFacil is extremely easy to play. Players simply need to pick between 15 numbers from 1-25, then place a bet for R$2.50. If the player matches all five numbers, they can win a multi-million prize! What’s more, with jackpot odds of just 1 in 3,268,760, there aren’t many games that offer a better chance of winning the top prize.
Draws take place daily at 20:00 in Brazil, aside from Sunday when they take it easy!
And there’s more big news coming out of Brazil… we’re delighted to announce that we gave away a jackpot prize of R$7.3 million in June to a lucky Lottoland!
Carlos Werner was our lucky player, winning the jackpot after placing a bet on the Mega-Sena draw that took place on 5th June 2021.
I think we can all agree that that is a truly mega prize! Congratulations, Carlos!
Sports betting now available in the UK
Great news! After much preparation and hard work behind the scenes, Lottoland is now delighted to be able to offer customers the chance to bet on their favourite sports.
This brand-new and exciting vertical has gone live for June, meaning our players are now able to bet on Euro 2020 and the forthcoming Tokyo Olympics.
While dedicated sports punters may continue to choose some of our competitors, we are still able to cater for the sports betting needs of over 13 million players, offering a multi-vertical playing experience featuring lotto, scratchcards, slots, bingo and sports under a single account.
Our hardworking marketing team is already working on special promotions to encourage cross-sell, including a £5 bonus for a player’s first sports bet and a weekly deal where punters can earn a weekend bonus if they wager £25 or more from Monday to Thursday.
Naturally, interest has been at an all-time high, with thousands of established lotto players now placing their sports bets with us. It’s never been a better time to be a Lottoland affiliate!
Mega Sena R$80 MILLION special jackpot